We know that except execution, there are two crucial parts to any campaign – properly plan all channels and evaluate results.
- Campaign plan with Gantt chart
- Campaign evaluation
Campaign plan with Gantt chart
When you are planning a campaign, it’s important to keep track of runs across different channels and their timing. Keep the visibility of any activity that might collide with each other to maximise potential synergies.
Now you can do exactly that, keep track of any changes, share plans with your colleagues or clients and have everything easily under control.
There’s always more to results than just exactly hitting your budget and goals. Now you can evaluate the results of each of your campaigns to give better context to any internal or external stakeholder, but also have information at your hand once you are comparing current activities with previous runs or years.
And this is just a start we have plenty in our plans for this section.