UTM parameters

Have control which your traffic sources work best.

What is the UTM parameter?

The UTM parameter is a text string that you append after the URL of your website that you insert into an email, for example. It lets you know that the visitor came from that email and exactly what link they clicked on.

Do you know that our tool helps you set and keep on mind the main UTM parameter of your campaign? Check out our campaign plan feature or sign up and use it!

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