The money you can use to achieve your goals.

What is the budget?

A budget tells you how much money you have to implement your activities and therefore achieve your goals. There is more than one budget and it is usually divided into – overall budget, campaign budget, activity budget, team budget. There are many divisions and it is up to you which one you use, which one suits you. But it’s important to know how much money you have for activities so you can plan and run them properly.

Do you know that our tool helps you set and keep on eye the budget of your campaign? Check out our campaign plan feature or sign up and use it!

Other marketing terms to know